Automotive & Mobility

Preparing the Fast-Track Rollout of a Connectivity and Telematics Strategy


How can the present internal initiatives regarding connectivity services and electro-mobility with a limited focus on a few core markets be internationally integrated and leveraged?


According to what criteria shall the markets be prioritized for being considered for the rollout?

What actions should be taken in markets that are not included in the rollout planning?


How can markets with a low priority be supported in accelerating the self-reliant implementation of the connectivity strategy (e.g. through providing a standardized approach)?

Problem-Solving Approach

Setting the strategic premises:

Developing a rollout concept for a selected pilot country:

Defining a standardized rollout process:


Strategic premises set


Criteria for the selection of a pilot country determined


Initiative integrated in the ‘regular’ rollout plan at the heart of the corporate program due to the supreme importance of a strategic unification with the current focus markets